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For SGS Produce, my goal was to create a modern, professional, and user-friendly website that reflects their B2B identity, deep roots in the foodservice industry, and commitment to fresh, high-quality ingredients. I used storytelling and strategic design to highlight their family values and long-standing industry relationships while ensuring the site was intuitive and functional for their clients.

Project Highlights:
Website Redesign & Modernization
Developed a clean, modern, and professional website that aligns with SGS Produce’s commitment to quality and service. Integrated the new logo to reinforce brand identity.

Platform Migration to Wix
Seamlessly migrated the website from Bluehost to Wix, ensuring no data loss. Managed domain and hosting transfers ahead of renewal deadlines to prevent disruptions.

Content Organization & Structuring
Reorganized existing content to improve clarity, navigation, and user experience. Ensured the website effectively conveys SGS Produce’s community engagement and mission.

Custom Website Layout & Design
Designed a user-friendly, visually engaging site with intuitive navigation. Focused on accessibility and ease of use to enhance the client’s digital presence.

SEO-Optimized Blog Integration & Product Organization
Built a blog section to improve SEO and keep content fresh. Developed a database-like format for product listings, making it easier for clients to explore SGS Produce’s offerings.

Mobile Optimization & Responsiveness
Ensured the website is fully responsive and performs seamlessly across desktop, tablet, and mobile devices.

Collaboration & Review Process
Maintained open communication with the client, provided draft versions for review, and incorporated feedback to refine the final design.

Training & Support
Delivered Wix training sessions so the client can manage content updates independently.

This project was about more than just redesigning a website. It was about creating a strong digital presence that showcases SGS Produce’s industry expertise, family-driven values, and dedication to quality, while making it easy for their clients to connect and engage with their services.

Vicky's Sweetness is a cottage bakery that serves the local community with a number of freshly baked goods that use whole ingredients. 

A cleaning business in Los Angeles. I did the web design, copy, and setup the booking features.

I designed a few drafts for the client that aligned with her personal branding while clearly presenting her business offerings. The website included key sections such as a bio, services, photos, client testimonials, and a contact tool. I maintained a clean and simple design to fit her vision and budget - provided ideas on how to maintain SEO suggestions and ended the project on a strong note.

Greenify Transportation needed help with website design and website copy. They needed the website done within 24 hours and I delivered it within 20.

A Mental Health Clinic needed help with their website, website copy, blog setup,  and SEO optimization. 

WOW!  Amazing work & excellent communication.  Highly recommend.

Berlyn is amazing...  

She was the only one out of 6 requests that read what I needed, and responded with a dollar quote to do the website work.  Others only sent a letter of acknowledgment and never read what I needed..

I immediately accepted her offer, and within days she had done exactly what I requested.

She offers more services that I will be starting to use fairly quickly.

Thank you Berlyn for your great work and for putting up with me...

Scott Harmon
Harmon's Home Remodeling

Hollywoodsy Studio is fantastic.  I would leave a six-star review if possible.   Friendly, professional, insightful, and wonderful to work with.  Highly recommend !!

Berlyn was one of the most professional, talented, and communicative people I have ever worked with. She is highly organized and efficient, and has both technical and creative skills. She took the time to understand our industry and individual company needs right off the bat.  Berlyn helped organize a chaotic problem, and with minimum effort on my part, understood our company website needs within my budget.  I will go out of my way to work with her again. 
Don't think about it- just hire her.  

Berlyn is amazing - I would highly recommend her to anyone looking to improve their website’s SEO and ranking. All throughout the process, she was very fast with communication, thorough with action items, and clearly demonstrated a deep understanding of what it takes to stand out  in a super saturated market. Don’t miss out on- hire her today!

Amazing to work with, came up with ideas that took the website to the next level. Commutation is easy and she uses your ideas and somehow makes them look better than the original. 

Easy to work with, communicative, create and excited to help us create a new design. Will continue to work with Hollywood Studio.

Great experience with Berlyn! She perfectly executed my vision for my new business website. I tried to DIY my website and in a moment of frustration, reached out to Berlyn for help and I am so glad I did! She was SO fast, communication was great, and she gave me a lot of tips and ideas based off her expertise that I would have never known or thought of on my own. Great value. Can't wait to use her again in the future when I upgrade my website :) 

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