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OutCrowd
OutCrowd
Design & Brand Acceleration for SaaS Startups
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proyectos completados
DE, US
English
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Outcrowd is a branding & design agency focused on startups. We don’t just make things look good—we make them work. Branding isn’t decoration, it’s a tool. A tool that helps startups get noticed, gain trust, and grow. We create sharp, thoughtful identities and digital experiences that help businesses stand out. Our approach is simple: clarity over noise, strategy over trends, and design that drives action. 📍 Recognized as a Top 100 B2B Creative and Design Company by Clutch....
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Proyectos destacados (5)

Chris Sicat: This project involved a full website migration from WordPress to Wix for Chris Sicat, a kickboxing coach, podcaster, and personal development mentor. The goal was to create a streamlined, modern, and conversion-focused online presence that reflects his brand’s core mission: helping midlife men transform physically and mentally through kickboxing. Key Deliverables: • Full Content Migration: All text, images, video embeds, blog content, and podcast episodes were transferred from the original WordPress site to a newly designed Wix platform. • UX/UI Redesign: The new site features a cleaner layout and mobile-friendly structure, with clear navigation to highlight Chris’s core offerings — coaching, courses, podcast, and video tutorials. • Integrated Lead Capture: Email opt-in forms were rebuilt to drive newsletter signups and offer access to Chris’s free video tutorial, “The Secret to Improve Fast in Kickboxing.” • Embedded Media: Custom integration of YouTube videos and podcast episodes allows visitors to stream content directly from the site without disruptions. • Program Applications: A beta coaching program application form was implemented with conditional logic to qualify leads and encourage early signups. • SEO Optimization: Meta tags, alt text, and page titles were optimized to preserve existing search rankings and improve visibility on Google. • Backend Setup: Email automations and future course-selling capabilities were considered during build-out, ensuring scalability. Outcome: The final Wix website delivers a high-impact user experience with seamless content presentation and improved usability. The platform is now easier for the client to update and maintain without technical assistance, empowering Chris to focus on content creation and client engagement.
Bella’s Microblading: I designed and developed the complete online presence for Bella’s Permanent Makeup & Lash Studio, a luxury beauty studio located in Palm Desert, CA. This project included creating the brand identity, logo, and full website design with a feminine, soft aesthetic that aligns with the studio’s high-end beauty services. The website was custom-built on Wix to offer a seamless and intuitive user experience, enabling clients to easily explore services, view transformations, and book appointments online. The visual identity uses elegant, calming tones and curated imagery to reflect the studio’s focus on natural-looking enhancements like nano brows, microblading, lip blushing, eyeliner, and lash extensions. The brand voice and design communicate trust, professionalism, and personalized care—key qualities of founder Jackie Cortez, who brings over 7 years of experience to every treatment. Testimonials, Instagram integration, and a modern booking system were added to boost credibility, engagement, and conversion. Key Features: • Fully branded website with custom feminine aesthetic • Original logo design and cohesive visual identity • Mobile-optimized, responsive design • Online booking functionality • Client testimonials and integrated Instagram feed • SEO-ready structure to enhance local search visibility This project was crafted to reflect Bella’s mission: helping clients feel beautiful, confident, and effortless every day.
Pilgrim Maintenance: I led the UI/UX redesign of the Pilgrim Maintenance & Remodeling website to improve user engagement, readability, and service accessibility. The site now delivers a streamlined experience that aligns with the company’s reputation for professionalism and personal care. Key enhancements include a more intuitive navigation structure, clear service breakdowns (General Maintenance, Home Inspections, and Subscription Plans), and strategically placed CTAs to increase conversions for estimates and inquiries. I refined visual hierarchy and content flow to highlight the brand’s core values—reliability, craftsmanship, and family-owned trust—while maintaining mobile responsiveness and ADA-conscious design. The result is a user-friendly platform that effectively communicates Pilgrim’s decades of expertise and builds customer confidence through clear messaging, accessible forms, and a compelling visual presentation.
Hcm Design Solutions: I designed and developed the HCM Design Solutions website from scratch to establish a strong, credible online presence for a specialized Workday consulting firm. The goal was to create a high-performing, professional site that clearly communicates the company’s expertise and builds trust with enterprise-level clients. Project Highlights: • Custom UX/UI Design: I crafted a clean, modern interface focused on clarity, speed, and user experience. The design balances visual professionalism with accessibility, ensuring key service offerings and calls to action are front and center. • Strategic Messaging: I worked closely with the brand’s positioning to communicate its value through concise headlines, persuasive copy, and client-focused messaging—tailored to HR leaders and decision-makers. • Service Architecture: The site clearly organizes complex Workday consulting services—including Post-Production Optimization, Staff Augmentation, and On-Demand Support—into digestible, actionable sections. • Conversion-Focused Elements: Multiple touchpoints like “Schedule a Free Consultation” and “Book a Consult” guide visitors toward engagement, while testimonials build trust and credibility. • Scalable Resource Hub: I included a dynamic space for future growth, where downloadable resources and tools for Workday administrators and consultants can be added. • Fully Responsive Build: The website is optimized for seamless performance across all screen sizes and devices. The final result is a professional, flexible, and growth-ready website that positions HCM Design Solutions as a trusted authority in the Workday consulting space.
Ict Connect Tools: I redesigned the website for I.C.T. Inmate Connect Tools LLC, a mission-driven organization that empowers incarcerated individuals with AI-powered research access. The goal of the redesign was to improve clarity, usability, and visual presentation while maintaining strict compliance with correctional facility policies. Key improvements included: • Modern, clean layout that highlights the organization’s unique services (Basic, Advanced, and upcoming Legal Plan). • Clear service breakdown to help sponsors understand the value of each plan, with emphasis on secure, AI-delivered research. • Enhanced storytelling through well-structured “About Us,” “Mission,” and “Our History” sections, giving visitors a deeper understanding of the brand’s purpose. • Streamlined navigation for a more intuitive user journey, ensuring easy access to services, pricing, FAQs, and contact information. • Mobile-optimized design to ensure accessibility for all users, including sponsors on-the-go. The final result is a professional, mission-aligned platform that communicates trust, empowerment, and innovation—supporting both sponsors and incarcerated individuals through accessible, AI-enhanced research services.

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